Agency: wirz
Client: Spar Warenhandels AG
Brand: S-Budget

The Spar Warenhandels AG wanted to try something new for a marketing event in Vienna. Instead of old-school static banner advertisment, their brand S-Budget should be communicated in fresh and modern way.
We created a concept based on 24 battery LED headlamps and a architectural Mapping Projection.

The whole event-area appeared in the company-typical green light. The center of the production was the entrance of the event-location.

An easy and effective way to communicate a brand.

Documentation

 

Photo-Impressions

 

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